Our partners
Six collaborations that put Polecat intelligence to work across insurance, research, climate, investment and ethics.
Insurance
Willis (a WTW company)
Insuring the intangible
With Willis we built the world’s first Reputational Risk Quantification Model, turning an exposure that has always sat off the balance sheet into a measurable, insurable asset. The model pairs Polecat’s real-time intelligence with Willis’ actuarial and insurance expertise to detect, quantify, and transfer reputational risk. Its first application is the Willis Celebrity Disgrace Insurance, which gives clients a clear financial view of the risk attached to a celebrity-backed product or campaign, and gives them a product to offset that risk.
Primary research
Caliber
External intelligence meets primary research
Caliber measures Trust and Like scores directly from an organisation’s key stakeholders. By overlaying those first-party scores onto Polecat’s quantified risk and sentiment data, clients can see whether a shift in the external narrative has actually changed how stakeholders feel, and why. The result is a single decision view that links what the world is saying with what stakeholders think, across communications, ESG, investor relations, HR, and brand.
Capitals frameworks

Capitals Coalition
Putting a value on natural, social, and human capital
Through our work with the Capitals Coalition, Polecat connects external intelligence to the natural, social, and human capital frameworks that are reshaping how organisations measure and report value. Our analysis helps decision-makers see how the issues behind those capitals are moving in the real world, and where exposure and opportunity are building.
Impact partnership

Climate Group
Official Impact Partner
Polecat is proud to be The Climate Group’s official impact partner. We bring real-time intelligence on the climate and energy narrative to support its mission to accelerate climate action. We also help measure the impact of its initiatives, cutting through the noise to the issues, debates, and shifts that genuinely moved business and policy.
Investment
Impact Cubed
More responsible investing, without the trade-off
Polecat provides Impact Cubed with live, real-time and time-series controversy data that investors can build directly into portfolio design and optimisation. This enables a more responsible level of investing without adding undue risk or tracking error to the final outcome, so asset managers can act on controversy data with the rigour their mandates demand.
Business ethics
Institute of Business Ethics (IBE)
Tracking the year in business ethics
Polecat supports the IBE’s annual review of the global events shaping ethical business. Using AI analysis of premium media worldwide, we map the issues defining corporate ethics each year, from DEI and corporate disclosure to AI governance and human rights. The collaboration gives leaders an evidence-based read on how the ethics landscape is shifting and what it means for the year ahead.